Investigating healthcare brand communities: The impact of online hospital reviews

Journal article

E Mitchell Church, Subhajit Chakraborty
Health Marketing Quarterly, vol. 35, Routledge, 2018, pp. 120--133

DOI: 10.1080/07359683.2018.1490549

Cite

APA Click to copy
Church, E. M., & Chakraborty, S. (2018). Investigating healthcare brand communities: The impact of online hospital reviews. Health Marketing Quarterly, 35, 120–133. https://doi.org/10.1080/07359683.2018.1490549

Chicago/Turabian Click to copy
Church, E Mitchell, and Subhajit Chakraborty. “Investigating Healthcare Brand Communities: The Impact of Online Hospital Reviews.” Health Marketing Quarterly 35 (2018): 120–133.

MLA Click to copy
Church, E. Mitchell, and Subhajit Chakraborty. “Investigating Healthcare Brand Communities: The Impact of Online Hospital Reviews.” Health Marketing Quarterly, vol. 35, Routledge, 2018, pp. 120–33, doi:10.1080/07359683.2018.1490549.

BibTeX Click to copy

@article{church2018a,
  title = {Investigating healthcare brand communities: The impact of online hospital reviews},
  year = {2018},
  journal = {Health Marketing Quarterly},
  pages = {120--133},
  publisher = {Routledge},
  volume = {35},
  doi = {10.1080/07359683.2018.1490549},
  author = {Church, E Mitchell and Chakraborty, Subhajit}
}